Thursday, 18 September 2014

Top three reasons why customer satisfaction is important by - didier grossemy

didier grossemy during his long journey since he is working in the industry has worked with various successfull businesses and of course has a long list of satisfied customers. in the course of his success journey, didier grossemy found that satisfying customers has been very useful and in fact the only biggest reason why he could build many successfull businesses over the years.


Here are the top three  reasons why customer satisfaction is so important according to didier grossemy:

1. It’s a leading indicator of consumer repurchase intentions and loyalty

didier grossemy believes that Customer satisfaction is the best indicator of how likely a customer will make a purchase in the future. Asking customers to rate their satisfaction on
a scale of 1-10 is a good way to see if they will become repeat customers or even advocates.

Any customers that give you a rating of 7 and above, can be considered satisfied, and you can safely expect them to come back and make repeat purchases.
Customers who give you a rating of 9 or 10 are your potential
customer advocates
 who you can leverage to become evangelists for your company.

Scores of 6 and below are warning signs that a
customer is unhappy and at risk of leaving.
These customers need to be put on a customer watch list and followed up so you can determine why their satisfaction is low.
That’s why it’s one of the leading metrics businesses use to measure consumer repurchase and
customer loyalty.

2. It’s a point of differentiation

according to didier grossemy, In a competitive marketplace where businesses compete for customers; customer satisfaction is seen as a key differentiator. didier grossemy explains that Businesses who succeed in these
cut-throat environments are the ones that make customer satisfaction a key element of their business strategy.
didier grossemy asks this question that If you had a recommendation for one business would that sway your opinion? Probably. So how does that recommendation originally start? More than likely
it’s on the back of a good customer experience. Companies who offer
amazing customer experiences
 create environments where satisfaction is high and customer advocates are plenty.

explaining this in detail, didier grossemy tells that This is an example of where customer satisfaction goes full circle. Not only can customer satisfaction help you keep a finger on the pulse of your existing
customers, it can also act as a point of differentiation for new customers.

3. It reduces customer churn

An Accenture global customer satisfaction report (2008) found that price is not the main reason for customer churn; it is actually due to the overall poor
quality of customer service.

didier grossemy tells from his years of experience in the industry that  Customer satisfaction is the metric you can use to reduce customer churn. By measuring and tracking customer satisfaction you can put new processes in
place to increase the overall quality of your customer service.

didier grossemy  recommends that  you put an emphasis on exceeding  customer expectations
 and ‘wowing’ customers at every opportunity. Do that for six months, than measure customer satisfaction again. See whether your new initiatives have had
a positive or negative impact on satisfaction.


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Friday, 12 September 2014

YouTube Positive & Negative point by didier grossemy

those who find themselves considering disclosing their own enterprise or even brand name to your perhaps huge target audience would like to employ a profile about video-hosting internet sites such as Facebook and also Vimeo.
there are definitely a lot of various other video-hosting internet sites, nevertheless these a couple of absolutely are probably the most recognized and also the most famous.

in this article, didier grossemy looks at the advantages and disadvantages connected with metacafe that will help you determine set up metacafe is usually befitting an individual.
the vimeo will be mentioned within a unique content rapidly some day time.

Facebook: Positives

Facebook Positives simply by didier grossemy

1. Most in-demand System

detailing the actual, didier grossemy creates of which With the predicted 450 trillion special, month-to-month visitors globally, it’s very difficult not to ever consider Facebook for the video-marketing strategy. This
type of recognition creates Facebook probably the most stopped at websites on the web, and also certainly the top movie internet hosting internet site with regard to site visitors. Facebook
contains the included distinction of being had simply by Yahoo, then it probably doesn’t injure to possess movie content that’s indexed with the world’s biggest search engine optimization.
Put simply, you’ll probable enhance the probability of your current movie currently being seen in the event you web host the item about Facebook.

a couple of. It’s Cost-free

You'll be able to build a Facebook are the reason for no cost, and also customize it's appearance and feel to be able to reveal your current current firm brand name. It's also possible to add a great unrestricted volume of Facebook movies to your account. based on didier grossemy, These kind of details could be significant things to consider
in case you are interested in budget, freedom, and also usability.

3. Marketing Answers

didier grossemy conveys to regarding the main benefit of those who find themselves considerably ignorant of which Facebook provides numerous promotion prospects for the enterprise, which include display advertising, in-video advertising, and in some cases
offered movies.
You'll be able to spend to possess your current advertising or even movies seem while folks use particular key terms find movies. Offered the large number of folks traveling to Facebook
each day, a strategically crafted offer strategy about Facebook can enjoy outstanding outcomes. Check out YouTube’s advertiser’s guidebook to find out more with regards to your current promotion choices.

Facebook: Drawbacks

Facebook Drawbacks simply by didier grossemy

1. Quality connected with Content

didier grossemy conveys to though expounding on the actual at length of which Precisely due to its recognition, the niche make a difference connected with Facebook movies vary wildly by high-definition masterpieces to be able to low-end filler. Often
it could be hard for a audience to find the precious gems in the abrasive. Just about any potential customer looking to find your current movie about Facebook will probably be overwhelmed along with movie
disruptions — typically of an extremely less than professional dynamics.

If you are clearly not necessarily liable for any person else’s content, your current target audience may have to maneuver as a result of a lot of litter so as to view your current communication
about Facebook.

a couple of. Cut-throat Marketing

didier grossemy is convinced of which Marketing may also be considered an adverse characteristic regarding Facebook. There’s usually the possibility of a player to promote a unique services
as part of your movies or display it's advertising each time a buyer is usually searching for an individual. Simply because promotion seems in each and every movie about Facebook (to support the no cost
application), clients could be preoccupied simply by these advertising while they’re looking at your company movies.

3. Un-intuitive Analytics

Although Facebook gives a built-in analytics software known as Insight, didier grossemy is convinced which the analytics data is usually way too fundamental, or even delivers much more of an account manager
overview than actionable data. Conversely, other folks have got advised which the software regarding Insight is usually difficult and also difficult to use. Obviously, with
purchase to produce a fair common sense, you must examine the analytics functionality connected with Facebook along with various other video-hosting websites.

with your professionals anc downsides as explained simply by didier grossemy, it's your responsibility if you would want to use metacafe for the enterprise based it's dynamics, purposes and also needs.

you can contact didier grossemy using various mediums:
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https://www.facebook.com/didier.grossemy
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https://twitter.com/didier_grossemy
didier grossemy linked in:
www.linkedin.com/in/grossemy